KEEP IT SIMPLE!!
The best promotional and cover copy doesn’t cover every character, scene, plot twist, or feature of your book. Remember this – the goal of your promotional copy is to ENGAGE your reader, CREATE a desire to buy your book, and DELIVER a brief summary of your book. It’s about being descriptive without being all-inclusive and cumbersome, engaging but not exaggerated. Your cover text should complement your book – but never, ever over or understate what your book will do for the reader.
For more ideas and tips visit:
Today: First 45 minutes:
- Write a brief summary of your book in 2 paragraphs or less.
- Trade computers with someone around you and have them read the text. Do they find it interesting? Are they clear on the genre, major points, plot summary, etc?
- Offer 1-2 tips for how the writer could improve or make the copy more desirable.
Once you feel good about the text, decide on visual imagery or a symbol you could incorporate into the front flap.
NOW: Last 45 minutes:
- Write a brief bio on the author and yourself as an illustrator.
- The author bio should include a photo as should the illustrator bio.
- For the author bio include: Where they're from, what else they've written and 1 other interesting fact.
- For the illustrator bio include: Where you're from, your design experience and 1 other interesting fact.
Everything should be typed in WORD and copied here by the end of class: